UNIVERSITY OF UTAH · MEDIA REPORT
June 1 – June 30, 2026
A place where breakthroughs happen

The U made news 3,619 times last month.

From a record-fast gamma-ray-burst capture and a hallucinogenic-mushroom discovery to a new 45-acre medical campus at The Point, University of Utah research and announcements reached audiences in 77 countries — a month defined by owned research moments and expert authority.

Total Stories
3,619
across 30 days · avg 121/day
Estimated Views
4.18M
estimated audience views worldwide
Favorable Sentiment
97%
positive or neutral toward the U
Countries Reached
77
on six continents
01

Sentiment & Daily Volume

June 2026

Daily Coverage Volume

Stories per day; volume peaked June 4 at 468. The numbered markers key to the drivers below — most early- and mid-June spikes came from broad wire syndication that carried a University of Utah mention, while the late-June rise reflects U-led research breaking at once.

Jun 1: 95 storiesJun 2: 255 storiesJun 3: 405 storiesJun 4: 468 storiesJun 5: 130 storiesJun 6: 25 storiesJun 7: 23 storiesJun 8: 84 storiesJun 9: 322 storiesJun 10: 34 storiesJun 11: 50 storiesJun 12: 63 storiesJun 13: 3 storiesJun 14: 37 storiesJun 15: 42 storiesJun 16: 87 storiesJun 17: 188 storiesJun 18: 164 storiesJun 19: 29 storiesJun 20: 25 storiesJun 21: 297 storiesJun 22: 175 storiesJun 23: 36 storiesJun 24: 54 storiesJun 25: 80 storiesJun 26: 137 storiesJun 27: 45 storiesJun 28: 27 storiesJun 29: 135 storiesJun 30: 97 stories1234Jun 1Jun 6Jun 11Jun 16Jun 21Jun 26Jun 30
  • 1Jun 3–4Health-research wire syndication + national measles / vaccination wave
  • 2Jun 9Syndicated neuro-research release
  • 3Jun 17–18Intermountain infant-health release
  • 4Jun 29Rare-disease student grad + Arc-protein Alzheimer’s study

Sentiment Mix

Share of coverage favorable to the U.

97%FAVORABLE
Favorable97%
Negative3%

The small share of negative coverage centered on Western wildfire fatalities and the national measles and vaccination wave.

Advertising Value Equivalent
$70.9M

What it would have cost the University of Utah to purchase advertising exposure equivalent to the media coverage earned in June 2026 — against roughly 7.7 billion in cumulative potential reach.

Earned, not paid
We are a place where world-class research becomes real companies.
President Taylor Randall
on the U ranking first in the nation for producing billion-dollar-startup founders
02

Top Coverage — National & Local

Stories about the U & U-led research

National

Top stories where the U or U-led research is the subject

Utah

In-state stories building local awareness & trust
03

Where the Coverage Landed

Top countries · leading outlets
Top Countries

The U.S. leads, but the U made news on six continents.

  • United States 3,194
  • United Kingdom 78
  • India 67
  • Canada 45
  • Australia 31
  • Malaysia 24

Plus 71 more countries — including Germany, New Zealand, the UAE, Vietnam, Hong Kong, Singapore and Brazil.

National Outlets

Top-of-funnel national reach.

  • MSN.com32 hits
  • Yahoo! News29 hits
  • Associated Press15 hits
  • The GuardianGlobal feature
  • The New York TimesPress freedom
  • The Washington PostWildfires
Utah Outlets

Anchoring the home audience.

  • The Salt Lake Tribune30 hits
  • Deseret News15 hits
  • KSL (TV & Radio)13 hits
  • Daily Utah Chronicle8 hits
  • KPCW5 hits
  • Utah Public Radio3 hits
04

Key Takeaways

01 · Reach

Owned research produced the month’s biggest wins

The U-led “tiny human” mushroom study, the new 45-acre medical campus at The Point, and the record-fast gamma-ray-burst observation each topped roughly 100M in reach. Across 3,619 stories, cumulative potential reach for the month approached 7.7 billion — proof that owned, U-authored moments compound.

02 · Authority

The U is the go-to research and expert voice

Late June saw U-led research break nationally in quick succession — the Arc-protein Alzheimer’s discovery (30+ science outlets, including ScienceDaily and Neuroscience News), the gamma-ray-burst capture, and the hallucinogenic-mushroom study — while U faculty anchored national coverage of the Supreme Court’s geofence ruling and the Western wildfire emergency.

03 · Trust

97% of coverage was favorable

Just 3% of the month’s coverage carried a negative tone. Negative pickup clustered around the Western wildfire and firefighter-fatality story and the national measles/vaccination wave — contexts where the U appeared as expert commentator rather than as the subject.