Total Stories
22
Sept 2–7 · online, print & broadcast
Campaign Media ReportSeptember 2 – 7, 2026 · Prepared by University Marketing & Communications
Media Coverage · Native Ascent House
Native Ascent House
reached 5.7 million people.
On September 3, the University of Utah cut the ribbon on Native Ascent House, its first residential community built around Native excellence and culture. Over the next five days the story led KSL NewsRadio newscasts, ran six times on Fox 13, and topped KSL.com.
Potential Reach
5.7M
combined audience, all outlets
Favorable
100%
positive or neutral in tone
AVE
$52.6K
earned advertising value
The Coverage
Sept 2–7, 2026 · ranked by reachOnline & Print ↗
Four write-ups carried 4.8M of the total reach.
01
‘Huge milestone’: U. opens Native Ascent House, residential facility for Indigenous students
KSL.com · 3.4M reach · Tim Vandenack · 25.9K views
02
Native Ascent House on UofU campus highlights Native American students, culture
Fox13now.com (KSTU) · 1.2M reach · Scott McKane · +1 syndicated copy
03
Fox 13 story picked up by national aggregator Head Topics
Head Topics · 161K reach · syndication
04
New Native Ascent LLC opens at the U
The Daily Utah Chronicle · student press · Sept 7
Broadcast ↗
Seventeen airings across KSL NewsRadio and Fox 13.
01
“KSL’s top local story this half hour: the University of Utah has opened a new Native living and learning community”
KSL NewsRadio · 11 airings · Sept 4–7 · 839K combined reach
02
“A new house on the University of Utah campus is giving Native American students a place to” belong
KSTU (Fox 13) · 6 newscasts · Sept 3–6 · News at 4, News at Nine & Good Day Utah