Media Reach

Marketing & Communications tells the University of Utah’s story across multiple platforms—@theU, digital newsletters, press releases, social media and podcast. Here you’ll see the top stories of the month, metrics for story engagement and overall reach of the news from the U.

‘We are excited to begin this collaborative process with our campus partners to envision what the future can look like for our fans and our sports programs that compete in the Huntsman Center’ says Utah athletic director Mark Harlan

TOP @THEU STORY

June 12, 2026 | @THEU

University of Utah and its foundation finalize deal to form Crimson Brand Partners

The partnership marks a major milestone in the launch of the institution's effort to protect its core missions of education and research.

@THEU COMMUNITY REACH

November 25, 2025 | @THEU

Mushroom causes fairytale-like hallucinations

After consuming a popular wild mushroom known locally as “Jian shou qing,” locals frequently report having unbelievably bizarre experiences, most notably characterized by seeing “xiao ren ren,” or little people.